Oct 31, 2013

Isabel Marant Pour H&M

Today I went to the preview of the Isabel Marant Pour H&M collection at the showroom in Grand Indonesia. I was excited to the the whole collection by my self because I saw Clara who went to Paris for the launch - and yes of course she went to the launch party (how lucky!). I checked the hashtag #HMisabelmarant in Instagram a couple of days ago and I spotted some nice jackets. And do you remember that famous wedge sneakers? Yes she was the one who started the trend. I was so curious with the collaboration, which must be pretty rad and so there I went to the preview with a big heart.

Quoting from the press release, "Creating wearable looks with attitude is Isabel Marant’s straightforward design credo. Her collection for H&M synthesises this distinctive philosophy: real clothes that capture the moment. The Isabel Marant for H&M collection is an eclectic mix of boho elegance and rock ‘n’ roll insouciance. The spirit is quintessentially Marant: mannish tailoring – coats and jackets with strong shoulders and cocooning cuts – is featured alongside skinny trousers, sweatshirts, loose blouses, floaty dresses and textured knits. Embellishment adds nuance: tie-dye prints on trousers and blouses, western piping on lean trousers. Skinny and cropped leather trousers have an assertiveness that is softened by looped-knitted pieces."

Isabel Marant Pour H&M is also available for teens (boys and girls), in the same look and prints. Marant believes there is no difference between the outfits for adult and teens, its just a matter of sizes. Cool kiddos! Four highlights from the Isabel Marant Pour H&M collection are boho, rich details, knit and leather. Major loovvveeee 

I want this jacket so bad! I always love jacket no matter what hahaha. 
This one is perfect, it seems so heavy but in fact its not as heavy as you might think. 

Karina Soegarda the PR girl with the it jacket, I was pleased to meet you! :)


Look at that details, tie dye and small pieces of mirror. Awesomenesssss



This jacket is everywhere on Instagram #HMisabelmarant. I was very curious to see them bymy self. Its a cool jacket, again the material is not as heavy and stiff as it looks and it is reversible. Nice!


This is one of the men's tshirt, love the print!

Me (uggh my eyes are that small in this picture) with the H&M girls, Sandra & Karina. 



Isabel Marant Pour H&M collection will hit the stores in Jakarta (Gandaria City and Pondok Indah Mall 2) by November 14th. Seeing that the previous collaborations of H&M and designers went sold out within hours in other countries, you might want to check the whole collection online, so you can just grab and go soon after you see them in one of the stores. You can download the lookbook in here,  just accept the copyright notice, choose price list and country.

I'm telling you the collection is perfect to warm you in the upcoming months, its the rainy season!

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